Strategic Digital Marketing Specialist

Sep 9, 2025CategoryJobsTag - No Taxonomy Found.

Strategic Digital Marketing Specialist

🏢 Company: Global Medical Virtual Assistants

📍 Location: Philippines

🌍 Remote: Yes

💼 Type: Independent Contractor

💰 Salary: $850 USD

📋 Overview

Seeking an experienced marketing professional to create and execute digital campaigns that drive business growth and establish a strong brand presence across multiple platforms.

📝 Job Description

Role Overview

Join our dynamic marketing team! As the Digital Marketing Specialist, you’ll strategically guide the development and execution of comprehensive marketing initiatives focused on driving business growth and enhancing brand recognition. This role entails designing, implementing, and managing the overall digital marketing strategy, encompassing social media management, search marketing, content strategy, brand building, and performance analysis.

Key Responsibilities

Oversee and direct paid and organic marketing campaigns across diverse platforms including social media, email marketing, and paid search.
Effectively manage the company’s digital presence to maximize user engagement and strengthen customer relationships.
Design and implement comprehensive digital marketing strategies aligned with business objectives and growth targets.
Develop initiatives to boost online engagement through strategic content creation, compelling messaging, and consistent branding.
Conduct rigorous performance analysis using advanced analytics tools to continuously optimize campaigns, improve ROI, and measure success.
Stay ahead of emerging digital marketing trends, research new tools, and implement cutting-edge strategies to maintain competitive advantage.
Develop persuasive and impactful campaign copy that aligns perfectly with brand voice and communication objectives.
Ensure meticulous attention to detail while expertly managing multiple campaigns simultaneously across diverse platforms.
Maintain brand consistency and ensure authentic brand representation across all digital channels and customer touchpoints.

Requirements

Proven track record in marketing roles with demonstrable expertise in:

Digital marketing strategy formulation and execution
Online advertising management (display, search, social)
Social media marketing and community management
Content creation and development for multiple formats/media
Brand positioning, messaging, and development

This includes practical experience with:

Facebook, Instagram, TikTok, YouTube, and LinkedIn platforms
Digital analytics tools (GA, Adobe Analytics, etc.) to measure key metrics and optimize strategy
Premium copywriting skills with extensive portfolio evidence

Additionally, candidates must possess:

Exceptional verbal and written English communication skills
A highly proactive, organized, and detail-oriented work approach
A genuine passion for driving brand growth, engagement, and business results
An ability to effectively manage and coordinate multiple digital campaigns simultaneously
A demonstrable understanding of ROI measurement in digital marketing
Comfort with data analysis and metrics-driven decision-making

Why Choose This Opportunity?

Join a forward-thinking organization with a collaborative global team environment
Opportunity for professional growth within a healthcare industry niche
Direct impact on successful marketing initiatives driving business results

About Global Medical Virtual Assistants

Global Medical Virtual Assistants empowers Filipino professionals through remote work opportunities in the healthcare support services sector. We connect talented virtual assistants with healthcare companies, providing valuable career paths for healthcare professionals who wish to work internationally while leading fulfilling professional lives.

✅ Qualifications

Minimum 2 years of professional marketing experience with a proven ability to guide digital marketing efforts
Practical background managing paid and organic campaigns across digital advertising including Facebook, Instagram, TikTok, LinkedIn, and YouTube
Demonstrated analytics skills and experience with tools for measuring campaign effectiveness, website analytics, and conversion tracking
Fluent English communication skills required, with clear, professional spoken and written English
Excellent copywriting capabilities with experience creating compelling marketing content
Strong organizational skills with proven ability to manage multiple projects simultaneously
Ability to effectively analyze marketing performance and measure campaign ROI
Keen attention to detail and excellent communication across platforms/campaigns
Proactive, driven mindset focused on delivering results and business growth